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Design 101: Typography

Typography is so much more than letters and fonts and there already exists a myriad of resources out there dedicated to the fine art of typography.  You likely have a favorite font or perhaps one you despise (you definitely do if you are a designer!). You may have...

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Character

Recently , I was asked by Mennonite Health Services to write a piece on Character, one of the four C’s they identify in Valued Leadership (Character, Collaboration, Culture, Change). No small task, but a great opportunity again for me to engage this whole endeavor of running a business.

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R3 Design Process

It was a great privilege to work with David and Carrie Lee Bland Kendall of Kendall Pictures to produce this video. Not only are they are fantastic at what they do, I am pleased to call them my friends. The music was written and produced by another friend, Nate Butler...

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Life as Art

Editor's note: The following entry is from a talk I recently gave at my high school alma mater.  I was both surprised an honored when I was asked to speak there, and while I may never know if my words meant much to the hundreds of faces staring back at me, I...

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LightBox Open House

LightBox is the name of our new studio.  It is a shared work space in downtown Goshen and home to R3 Design, as well designer Anne Berry and photographer Stuart Meade.  LightBox was named so because it is both a term used in photography and...

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New Studio Space

Thank you LaunchPad! It has been quite a journey. When I started my business a few years ago, I did not imagine some of the scenarios I have found myself in over the past couple of years. Becoming part of the LaunchPad family helped in my professional evolution in...

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Saturday Lettering Project

A "good problem" to have is a lot of client work, but the flip side is I have seriously been neglecting this space!  As such, I want to share a fun little project I did just for fun. This past weekend I had a little time to myself, as my wife was traveling and my kids...

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Fantastic Free Font Friday: Leathery

Leathery is a very unique, handmade vintage font created by Ramandhani Nugraha. It is available as a bundle, with 3 different fonts with total 402 glyphs as well as a vector pack. Leathery evokes a earthy feelings with its organic lines and subtle curvature.  This...

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Fantastic Free Font Friday: Kilogram

Kilogram is a fantastic font that has been around for awhile, created in 2009 by Norwegian designer Karl Martin Sætren of Kalle Graphics. This font was actually based on a font called Anagram by Nick Curtis.  While recently working on a project that needed a bold...

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Design 101: The Basic Languages of the Web

Background The interwebs. How did we ever live in a world without email, blogs, YouTube, Skype, Amazon, Facebook and Netflix? It is astonishing to think that all of these types of services have come into existence in less than a handful of decades. So, how old exactly...

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Design 101: Color

Deep breath. This is a HUGE topic and cannot be effectively covered in a single post, but I want to touch on the basics to get a handle on how color is used in design.  You have likely heard some catchphrases or are familiar with some basic concepts — warm and cool...

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Fantastic Free Font Friday: Atreyu

Just in time for halloween, we have a nicely versatile font perfect for a spooky-classy presentation. Atreyu is a contemporary textura blackletter inspired from Gothic Illuminated Manuscripts of 14th century Germany.  Atreyu was designed by Greg Eckler, a graphic...

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Fantastic Free Font Friday: Universum

One of the fun aspects of typography is that it allows you to just play. This week's font is one that is definitely fun to play with. Universum, was also created through play. This free font was created by Prague-based graphic designer JAF 34, who wanted to create his...

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Design 101: Image File Types

You've all seen them at one point or another, JPG, PNG, BMP, GIF, etc.  But do you know what those file extensions mean or what they are used for?  What about EPS, PSD, or AI files? Unless you are a web or print professional, it is likely you are not familiar with all...

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Fantastic Free Font Friday: Airbag

This week's selection is a trendy font often associated with coffee shops and organic foods. Airbag is a slab-serif typeface perfect for headlines. This free version only has uppercase letters and numbers, but will definitely make an impact. This font would be great...

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Design 101: The Logo

The logo.  The starting point for so many start-ups, aspiring artists, and small businesses as they turn their attention to identity, branding and/or marketing.  This is in fact a good place for us to begin.  Many people use these terms interchangeably, and while...

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Fantastic Free Font Friday: Glamour

Like fashion? Like high-end? This week's font is for you! Ironically, it is free! Glamour is a wonderful free font created by French graphic designer Hendrick Rolandez. The design includes a set of 24 fonts, from light to bold, with more than 200 unique characters for...

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Fantastic Free Font Friday: Nexa Rust

This week features an amazing and beautifully designed package, Nexa.  It is easy to get lost for hours playing and experimenting with this versatile font, or rather, fonts. Nexa Rust was created by Fontfabric designers Radomir Tinkov, Svetoslav Simov, Ani Petrova and...

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Creating Beautiful, Effective Landing Pages

Your homepage is prime real estate and can be a make or break a visitor's experience of your company or business.  There are different terminologies for a "homepage," including "landing page" and "splash page." Splash pages tend to be very simple, and often don't have...

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Fantastic Free Font Friday: Bisurk

This week's Fantastic Free font is "Bisurk" created by Logan Mata of Hollow Font Studio. Bisurk features 73 glyphs and an ultra light weight.   Light weight fonts have become very popular not only because the are often very elegant but also because they can save space...

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Pricing: Catching Rain with a Net

How much for…? Believe it or not, designers need to know as much as clients do! You might be hard pressed to find specific price points published by many design firms. The reason is simple; no project is the same and every client differs. Everybody, including me,...

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