Stuart Meade PhotographyLogo
Truthfully, some projects require a bit of exploration, and this design certainly fell into that category as there were many directions we could go. Photography is after all, a huge realm in and of itself, particularly when you think about which side of the lens you can explore. I started out with the most obvious visual references – the camera itself – and worked my way out to explore new angles on a very common visual element. What emerged was a very personal take, using Stuart’s signature as the basis for a word mark. This makes the logo very unique, just like Stuart, and it maintains a basic visual reference to the camera, making it and his business instantly recognizable.