Sweet Needle Co.Website
Sweet Needle Co. is a children’s clothing company based in the Carolinas. In their own words, they are are passionate about kids, families, relationships and adorable high quality American made clothing. They come from humble beginnings, and love what they do. Sweet Needle Co. is dedicated to making all of their garment in the USA, using organic cotton and kid friendly labels.
For this project, we partnered with a Canadian company called MyCustomizer, that takes product customization to another level. Sweet Needle Co.’s customizer allows for the creation of a perfect outfit, allowing the customer to choose from dozens of fabrics, appliques, even down to the thread color. Customers can also choose to add a name or monogram to give it personality .
Below is a video with more of their story.
Building a company from the ground up is a process. I was privileged to be part of the growing process of this small company. This also meant working through a lot of unexpected challenges as the company’s vision was refined. The products are one of a kind and there were several technical glitches to work through in order to make the customer experience as smooth as possible. We are all pleased with the results.